On Jan. 18 and 19 the AT&T Playoff Playlist Live! will be held at State Farm Arena in advance of the College Football Playoff (CFP) National Championship game on Jan. 20. The star-studded lineup was announced Thursday at a news conference at Mercedes-Benz Stadium. Performances will include Lil Wayne and GloRilla on Saturday, and Camila Cabello, Myles Smith and Knox on Sunday.
On game day, the Allstate Championship Tailgate, taking place just outside Mercedes-Benz Stadium in the Home Depot Backyard, will feature two country acts, Kane Brown and iHeartCountry “On The Verge” artist Ashley Cooke.
The concerts are just two of the festivities visiting fans can enjoy in the days leading up to the big game. The fan experience for both ticket holders and the general public has been a focus for event planners.
“It will be an opportunity for fans of all ages to come together to sample what college football is all about, and you don’t have to have a ticket to the game to be a part of it,” said Bill Hancock, executive director of the CFP in a press release. “We’ve worked closely with the Atlanta Football Host Committee to develop fan-friendly events that thousands will enjoy come January.”
All weekend long, an estimated 100,000 people from across the country are expected to attend fan events preceding kickoff.
“You take everything outside of this building beyond the competition, and it’s just a full weekend of fan events,” said Dan Corso, president of the Atlanta Sports Council and Atlanta Football Host Committee.
Atlanta is the first city to repeat as host for the CFP National Championships. The playoff was previously held in Atlanta in 2018.
On Saturday, Jan. 18, Playoff Fan Central will open at the Georgia World Congress Center in downtown Atlanta. The free, family-friendly experience will include games, clinics, pep rallies, special guest appearances, autograph signings and exhibits celebrating college football and its history.
That day, fans can also attend Media Day, which will feature one-hour sessions with athletes and coaches from each of the College Football Playoff National Championship participating teams. ESPN, X, Facebook, Instagram and TikTok will be taping live broadcasts from the event.
On Sunday, Jan. 19, the Trophy Trot, both a 5K and 10K race, will wind its way through the streets of downtown Atlanta. Each Trophy Trot participant will receive a T-shirt and finisher’s medal. Participants can register at atlantatrackclub.org.
On Sunday evening, the Georgia Aquarium will host the Taste of the Championship dining event, which offers attendees food and drink prepared by Atlanta chefs. Tickets to the Taste of the Championship event are available on etix.com.
The College Football Playoff (CFP) crowns the national champion in college football. The quarterfinals and semifinals rotate annually among six bowl games — the Goodyear Cotton Bowl Classic, Vrbo Fiesta Bowl, Capital One Orange Bowl, Chick-fil-A Peach Bowl, Rose Bowl Game presented by Prudential and the Allstate Sugar Bowl. This season’s quarterfinals will take place on Dec. 31 and Jan. 1, 2025, while the semifinals will be Jan. 9-10, 2025. The CFP National Championship is Monday, Jan. 20 at Mercedes-Benz Stadium.
For additional information on the College Football Playoff, visit CollegeFootballPlayoff.com.