The Atlanta Falcons, who previously set prices of $10,000 to $45,000 for personal seat licenses on club seats in their new stadium, plan to unveil sharply lower prices Tuesday for the rest of the building.
The stadium’s 60,000-plus non-club seats will carry PSLs — one-time fees for the right to buy season tickets — ranging from $500 to $5,500, The Atlanta Journal-Constitution has learned.
The proposed prices are subject to approval by the Georgia World Congress Center Authority board, which will review them at a special called meeting Tuesday morning.
Since January, the Falcons have been selling club seats, located in the lower bowl between the 20-yard lines and the mezzanine level roughly between the 35-yard lines. The plan the Falcons will present to the GWCCA proposes PSL prices averaging about $2,500 for the rest of the stadium:
Lower bowl: $5,500 for sideline seats between the goal lines and the 20-yard lines; $3,500 for corner seats; $3,000 and $2,500 for end-zone seats.
Mezzanine level: $5,500 for sideline seats between the goal lines and the 35-yard lines; $2,500 for corner and end-zone seats.
Upper bowl: $2,000 and $1,750 for sideline seats from 5-yard line to 5-yard line; $1,500 and $1,250 for goal-line corner seats; $500 for end-zone seats.
Falcons seat-license sales require a down payment of 10 percent.
Please see Tuesday’s Atlanta Journal-Constitution and MyAJC.com later today for more on this story.
And click here for an update on how the Falcons have reached $77 million in PSL sales so far.
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