The price of the least-expensive season ticket to an Atlanta United match will have increased by $200 from $360 in 2017 to $560 for the 2025 season, according to information given by the team to season-ticket holders Monday.
The team sent out season-ticket prices to its existing holders. The team said last week the average ticket price for its next MLS season will increase by an average of 6%. The package will include 18 matches, 17 in league play and one in the Leagues Cup tournament, the free Apple MLS season pass, the club paying for tickets to away matches except for at Inter Miami, the ticket transfer program, and in 2025 the club will offer a buy-back program for those who know in advance which of the 18 matches they can’t attend.
This typically is around the time each year when the club releases next season’s prices. However, this season the message isn’t being received positively by everyone because Atlanta United hasn’t won a trophy since 2019, fired a coach during a season for the third time since 2020, saw the player payroll decrease by more than $2 million compared with 2023 and is in 11th place in the East. The team is coming off a loss at Montreal on Saturday in which it didn’t put a shot on goal for the first time this season. It will host NYCFC on Wednesday.
The team has more than $50 million to spend in the transfer window that opens Wednesday because of the sales of several players, including Thiago Almada to Botafogo for at least $21 million, Giorgos Giakoumakis to Cruz Azul for $10 million, and the pending sale of Caleb Wiley to Chelsea for $11 million.
Club President Garth Lagerwey said Thursday that he understands that some ticket-holders wouldn’t be happy by the price increases. Don Rovak, vice president of sales and service for AMB Sports and Entertainment, said the club expects a retention rate of at least 90%. The deadline to make a decision to renew will be Aug. 15, which is when accounts will start to be charged.
The least-expensive season ticket the club will offer next season is for $560 in the general-admission section of the Supporters Section for members of the Founders Club. The most-expensive season ticket will be on-field seating for $16,300. That price has more than doubled since it was introduced in 2023 at $8,040. The biggest percentage increase among non-premium seats since 2017 is in the Lower Goal section, which started at $360 and will be $650 in 2025, an 80.5% increase.
Among the other premium sections, prices range from $6,400 in the Molly B’s Lounge, which is scheduled to open in August and requires a three-year commitment, to $1,710 for Exterior Club 2. That price was $936 in 2018, which is the first year that Mercedes-Benz Stadium was open for a full season, and $900 in 2017. The schedule in the inaugural 2017 season was split between matches at Bobby Dodd Stadium and Mercedes-Benz Stadium.
Atlanta United 2025 season-ticket prices by section, 2025/2024/2017 (if applicable):
Supporters Section/GA: $560/$525/$360
Supporters Section/Reserved: $610/$575/$360
Mezzanine goal: $595/$560
Mezzanine corner: $775/$740
Lower goal: $650/$610/$360
Lower corner/goal: $775/$720
Lower sideline: $990/$935
Mezzanine sideline: $1,025/$970
Lower sideline/front: $1,225/$1,135
Exterior club: $1,710/$1,600/$900
Interior club: $1,945/$1,800/$1080
Harrah’s: $2,340/$21,160/$900
AMG Lounge: $4,500/$4,320/$3150
Super Suite: $5,150/$4,500
Truist Club: $5,400/$5.095
On-field seating: $16,380/$8,820
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Atlanta United’s 2024 schedule
Feb. 24 Columbus 1, Atlanta United 0
March 9 Atlanta United 4, New England 1
March 17 Atlanta United 2, Orlando 0
March 23 Toronto 2, Atlanta United 0
March 31 Atlanta United 3, Chicago 0
April 6 Atlanta United 1, NYCFC 1
April 14 Atlanta United 2, Philadelphia 2
April 20 Cincinnati 2, Atlanta United 1
April 27 Atlanta United 1, Chicago 1
May 4 Minnesota 2, Atlanta United 1
May 7 Atlanta United 3, Charlotte Independence 0 in U.S. Open Cup
May 11 D.C. United 3, Atlanta United 2
May 15 Cincinnati 1, Atlanta United 0
May 18 Atlanta United 1, Nashville 1
May 21 Atlanta United 0 (5), Charleston 0 (4) in U.S. Open Cup
May 25 LAFC 1, Atlanta United 0
May 29 Atlanta United 3, Miami 1
June 2 Charlotte 3, Atlanta United 2
June 15 Atlanta United 2, Houston 2
June 19 Atlanta United 1, D.C. United 0
June 22 Atlanta United 1, St. Louis 1
June 29 Atlanta United 2, Toronto 1
July 3 New England 2, Atlanta United 1
July 6 Real Salt Lake 5, Atlanta United 2
July 9 vs. Indy Eleven 2, Atlanta United 1
July 13 Montreal 1, Atlanta United 0
July 17 vs. NYCFC, 7:30 p.m.
July 20 vs. Columbus, 7:30 p.m.
July 26 vs. D.C. United in Leagues Cup, 7:30 p.m.
Aug. 4 vs. Santos Laguna in Leagues Cup, 4 p.m.
Aug. 24 at L.A. Galaxy, 10:30 p.m.
Aug. 31 at Charlotte, 7:30 p.m.
Sept. 14 vs. Nashville, 7:30 p.m.
Sept. 18 vs. Miami, 7:30 p.m.
Sept. 21 at Red Bulls, 7:30 p.m.
Sept. 28 at Philadelphia, 7:30 p.m.
Oct. 2 vs. Montreal, 7:30 p.m.
Oct. 5 vs. Red Bulls, 7:30 p.m.
Oct. 19 at Orlando, 6 p.m.
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