JetBlue 'saves a seat' in honor of Memorial Day

Many companies are honoring the military this Memorial Day weekend by offering discounts and other special offers to veterans and active service members.

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JetBlue chose to mark the day by “saving a seat.”

The airline posted an image on Facebook of an empty airplane seat lined with a special cover. The seat cover was imprinted with an image and message to honor prisoners of war and those missing in action: "You are not forgotten."

There was an American flag on the seat.

JetBlue wrote on Facebook, “Saving a a seat in remembrance of our heroes.”