A Cobb County movie theater has undergone a $1 million overhaul to revamp the venue from a traditional one to an experience fit for the 21st century customer.
Picture Show at Merchant’s Exchange at 4400 Roswell Road in Marietta on Friday reopened its five-screen theater following a “modern and sophisticated transformation.”
Visitors can enjoy the industry’s latest releases with luxury reclining seats, wall-to-wall screens and improved visual and sound technology.
Hungry and thirsty movie-goers can take advantage of the new Coca-Cola Freestyle machine and expanded menu options such as Angus beef burgers, traditional French fries, pizza, edible cookie dough and funnel cake fries. Traditionalists won’t be left out of the fun since the theater’s popular all beef hot dogs will remain $1.
Picture Show Entertainment
Picture Show Entertainment
To celebrate the reopening, the theater will offer customers a free small popcorn with the purchase of a drink through Sunday, March 15.
Future renovations planned for the next few months include the opportunity for adults to purchase beer, wine and frozen cocktails.
“My team takes great pride in the ability to play a role in providing the latest in projection, sound, and seating options, while keeping admission and concession pricing the lowest in our market,” said Picture Show General Manager Katie Mills. “All of these new additions add even more to the already exceptional value offered at our location, and I’m confident that our regular moviegoers, as well as new guests will enjoy the elevated experience.”
Picture Show Entertainment
Picture Show Entertainment
Picture Show at Merchant's Exchange has been open since March 2004. You can learn more about the theater, including ticket pricing, by visiting its website.
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