Atlanta-based Coca-Cola has tapped Ty Burrell, "cool" dad Phil Dunphy of ABC's "Modern Family," to star in a set of ads introducing Minute Maid's new Pure Squeezed line of orange juice, which contains no orange concentrate. The spots, which will begin airing later this week on several networks including ABC, show Burrell's encounters with his co-star, an orange. In one, the actor is seen “sneaking a sip” of the juice without letting the orange know. In another the orange is seen rolling away from Burrell in protest.
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