Bloomberg’s campaign beefs up in Georgia

The Democrat hired 50 staffers to boost his campaign in the state

White House hopeful Mike Bloomberg's campaign has hired 50 staffers to work in eight offices scattered around Georgia, giving him the most significant operation of any Democratic contender in the state.

The former New York mayor’s campaign also said a bus tour focused on combating gun violence will visit the state on Wednesday and Thursday, with stops in Savannah, Macon and Atlanta.

It’s a reminder of the candidate’s unconventional election strategy.

The multi-billionaire skipped Iowa and the other early-voting states to focus on Georgia and the more populous places that cast ballots in March. A muddled Iowa caucus vote and a pricey Super Bowl ad has bolstered his bid this week.

The tour will be joined by Sharmaine Brown, a Georgian who survived gun violence, throughout the day on Wednesday. Calandrian Simpson Kemp, a mother whose murdered son was featured in the Super Bowl ad, will also participate.

As for the new staffers, Bloomberg’s campaign said that strategist Howard Franklin, who was hired weeks ago, will be joined by several other senior staffers.

They include state director Lance Orchid, operations guru Indras Whitaker, spokeswoman Kelley Bass Jackson, organizing director Matt Handsfield and data scientist Jennifer Wegmann-Gabb.