Georgia Tech athletic director Todd Stansbury has hired a senior associate athletic director for external relations, Ayo Taylor-Dixon. He had previously been employed at Minnesota, where he was the senior associate A.D. for fan engagement since March 2016.

In that position, he oversaw marketing, licensing and fan services, such as gameday experience and customer service.

He had served as a senior associate AD at two previous stops, Northern Colorado (2014-16) and USF (2006-14).

He is Stansbury’s third hire at the associate AD level or higher. The two others are deputy AD Mark Rountree and Jeff Keisler, associate AD for annual giving and engagement. The hire completes Stansbury’s executive team.

“Ayo is a respected and experienced administrator and we’re thrilled to have him join our team,” Stansbury said in a statement. “He brings a wealth of knowledge to The Flats, not only from his 15 years as an administrator, but also as a former student-athlete. He also has a long track record of successfully marketing college athletics in large urban markets like the Tampa Bay region and the Twin Cities of Minneapolis-St. Paul. Our student-athletes and fans will benefit greatly from Ayo’s talent and vision.”

Taylor-Dixon graduated from Stephen F. Austin with degrees in business (undergraduate, 2000) and interdisciplinary studies (master’s, 2002). He was a member of the track team.

“I’d like to thank Todd Stansbury for this opportunity. My family and I are excited to be a part of the Georgia Tech family and the Atlanta community,” Taylor-Dixon said in a statement. “It’s very evident that there is an incredible amount of momentum behind the Yellow Jackets right now. I can’t wait to get started, help keep the momentum rolling and be a part of implementing Todd’s vision in Atlanta and beyond.”

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