Are you ready for the biggest shopping day of the year?

This Black Friday on Nov. 24, retailers are bringing out some major doorbuster deals.

Personal finance site WalletHub surveyed nearly 10,000 deals from the 35 biggest U.S. retailers' Black Friday ad scans to identify stores offering the deepest cuts in a variety of product categories, including apparel/accessories, electronics and computers/phones.

Here are the 10 stores offering the biggest discounts overall and their average discount percentage:

- Kohl's (66.3 percent)

- JCPenney (66.3 percent)

- Belk (62.8 percent)

- Stage (60.8 percent)

- Shopko (55.9 percent)

- Bealls Florida (52.8 percent)

- Sears (50.1 percent)

- Macy's (45.6 percent)

- Fred Meyer (43. 9 percent)

- Army and Air Force Exchange Service (37.3 percent)

To find out how much of a discount other popular stores are offering this Black Friday, visit wallethub.com.

The best retailers for each product category, based on Black Friday discounts:

Apparel and accessories

  1. Shopko
  2. Stage
  3. JCPenney
  4. Sears
  5. Belk

Computers and phones

  1. Stage
  2. Shopko
  3. JCPenney
  4. Guitar Center
  5. Dollar General

Consumer electronics

  1. Stage
  2. Belk
  3. True Value
  4. Shopko
  5. Fred Meyer

Consumer packaged goods

  1. JC Penney
  2. Bealls Florida
  3. Office Depot and OfficeMax
  4. Stage
  5. Belk

Toys

  1. Stage
  2. Belk
  3. Shopko
  4. Kohl's
  5. JCPenney

Appliances

  1. Shopko
  2. Bealls Florida
  3. Belk
  4. Stage
  5. Fred Meyer

Furniture

  1. Fred Meyer
  2. Shopko
  3. Kohl's
  4. BJ's
  5. Bealls Florida

Jewelry

  1. Wal-Mart
  2. Target
  3. Kmart
  4. Best Buy
  5. Amazon

Video games

  1. Wal-Mart
  2. Target
  3. Best Buy
  4. Fred Meyer
  5. Shopko

About the Author

Keep Reading

The Yule Forest Tulip Festival from March 8-30 features two fields of more than 100,000 tulips -- one for picking, the other for admiring.

Credit: Courtesy of Yule Forest

Featured

Workers, clean up damaged house near Paulding County High School after a storm passed through, Sunday, March 16, 2025, in Dallas. National Weather Service teams will be conducting a damage survey in the Paulding County/Dallas area, which sustained “pretty significant” damage from the storms, NWS Senior Meteorologist Dylan Lusk told The Atlanta Journal-Constitution on Sunday morning. (Hyosub Shin / AJC)

Credit: HYOSUB SHIN / AJC